ASAP Rocky
By Scott R Garland, WGSN, 01 December 2011
WGSN profiles 24-year-old New York rapper ASAP Rocky, who is on course to become one of the biggest stars of 2012 after signing a multi-million dollar contract with Sony.
Deep Purple mix tape
In August 2011 his first mixtape, LiveLoveA$AP, arrived to universal acclaim. Distributed free on the internet, the tape led to ASAP’s Sony deal and introduced a number of his cohorts including ASAP Ferg, ASAP Twelvy and ASAP Nast.
ASAP Rocky flaunts his love of fashion throughout the tape, name-checking Rick Owens, Raf Simons and Martin Margiela.
His admiration of these designers and fashion has also led to him becoming more tolerant. Along with Lil B, ASAP Rocky is taking a stand against homophobia in hip-hop. In a recent interview with Rolling Stone he said: "I used to be homophobic, but that's f----- up. All the designers I wear are gay."
His admiration of these designers and fashion has also led to him becoming more tolerant. Along with Lil B, ASAP Rocky is taking a stand against homophobia in hip-hop. In a recent interview with Rolling Stone he said: "I used to be homophobic, but that's f----- up. All the designers I wear are gay."
ASAP Rocky’s major label debut will be released in 2012.
Get ASAP Rocky’s free debut mixtape, ‘LiveLoveA$AP’ at his website: www.liveloveasap.com
Get ASAP Rocky’s free debut mixtape, ‘LiveLoveA$AP’ at his website: www.liveloveasap.com
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